According to a new book, First In Thirst (Amacom), Gatorade creator Dr. Robert Cade, a kidney disease specialist at the University of Florida, first gave the dehydration-defying drink to members of the freshman football team the Gators on October 1, 1965, in a game known officially as the Toilet Bowl.
The frosh went on to beat a team of larger, more experienced players who werent drinking the beverage but the win may have been harder to swallow than a loss without the drink.
Players who drank the first batch compared the taste to toilet bowl cleaner. Cade remedied that problem in the next batch by squeezing 20 extra lemons.
Since then, Gatorade has become part of sports culture. Many teams celebrate a victory by dumping a cooler of it over the coachs head ever since the New York Giants made it popular in 1985.
But it may not always be healthy. Football coach George Allen became sick after a 1990 Gatorade dump and died weeks later.
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