Wednesday, January 7, 2009


Artist Slams Consumerism While Selling Products

PALM SPRINGS, Calif. (Wireless Flash - FlashNews) – One artist is using his latest work to attack America’s consumerism, and inadvertently getting people to spend more.

For his exhibit titled 1-800GadgetsAndGizmos.com, which opens this Friday (Jan. 9) at a True Value store in Palm Springs, California, Steve Maloney displays acid-colored images and sculptures from informercials, the Internet, and useless As-Seen- On-TV junk.

But his anti-consumerist message has been lost on some.

Maloney explains, “My art has actually helped True Value’s sales. Apparently those spiky dryer balls I have in some of my pieces have sold more than ever.”

Though he realizes his artwork won’t keep people from shopping, Maloney didn’t realize it would get them shopping more.

He says, “My work has made people think, ‘Oh, I’ve always wanted one of those. I’m gonna get one.’ People saw that PedEgg thing in one of my pieces and were like, ‘Oh I’ve got one of those. It works great!’”

(Contact numbers available only to subscribing media or trial media users. You can request samples at the Wireless Flash web site.)
Copyright © 2008 Wireless Flash News Inc. All rights reserved. Wireless Flash® and FlashNews® are registered trademarks of Wireless Flash News Inc.