Laurie Puhn is a Harvard lawyer and author of Instant Persuasion: How to Change Your Words to Change Your Life (Penguin), who says Obamas success comes from his persuasive persona as much as his policies.
Puhn says, Obama and Hillary Clinton agree on 95 percent of the issues, but the difference is Obamas power of persuasion.
Puhn says Obama is able to present audiences with a big idea like change which can be applied to any political problem.
She explains, Hillary lists all the things shes going to do, but shes a boring speaker. Obama is compelling and entertaining, and people are listening.
And everyone can learn from Obamas speaking success.
She says, If you want a raise, dont say, I need more money. Do what Obama does he issues a call for action and asks people to help him, and its working.
For more info, go to lauriepuhn.com.
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