Thursday, December 14, 2006

Bad Gift Wrapper Inventively Solves Problems

MISSION VIEJO, Calif. (Wireless Flash - FlashNews) – Necessity is the mother of some inventions but for one southern California man, it was his bad gift wrapping.

David Bezar is the inventor of DazzleWrap, a product that turns a folded piece of paper into a beautiful gift-wrapped package.

Bezar admits his invention was inspired by perspiration, after spending a few hours one night trying to wrap his daughter’s Christmas present.

He says trying to get the tape, wrap and ribbon to go where he wanted was just too frustrating but he didn’t want to do a lousy job so he vowed to find something better.

It took a few prototypes until he was inspired by a Chinese lantern.

Bezar figures his DazzleWrap not only looks good, but it solves another annoying problem of gift wrapping: Trying to hide a product with an obvious shape, such as a CD or a jewelry box.

Bezar is currently selling his product in 100 stores across the U.S. and, of course, giving them out to the folks on his Christmas list. He says the best compliment he’s received is from folks who rave about the wrapping more than the gifts he’s wrapped.

(Contact numbers available only to subscribing media or trial media users. You can request samples at the Wireless Flash web site.)
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