In fact, more than 120 swimsuit models will be showing off their globes at the first ever International Bikini Image Awards.
The competition is fierce both on the runway and off because reps from bikini bigwigs like Maxim and Playboy will be fighting each other to sign the next top bikini babe.
No woman is the odds on favorite but event spokeswoman Catherine Cross admits South American women have an advantage because they tend to have bottoms.
She says judges are mainly looking at proportions and if you have the hips, waist and bust youre golden even if youre short something that other modeling gigs frown on.
But Cross stresses that the show is not a beauty pageant, even though the woman chosen Best Overall Model wins a trophy with a giant diamond on it.
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