The Chocolate Shirt is infused with an olfactory- pleasing rich chocolate fragrance using patent-pending technology.
Creator Mark Husmann says the nut brown-colored shirt wont rub off or lose its aroma when its washed. In fact, washing the shirt actually reactivates the smell.
Husmann says hes targeting the people who want the chocolate experience without the calories.
The sugary shirt became available this week at chocolateshirt.com and Husmann has already received inquiries from Warner Bros. Pictures, who want to promote the July 15 release of Charlie and the Chocolate Factory.
Banking on chocolate lovers snatching up the shirts, Husmann says he plans on releasing a line of clothing in the fall infused with other fragrances like cotton candy, bubble gum and cherry.
(Contact numbers available only to subscribing media or trial media users. You can request samples at the Wireless Flash web site.)
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