Peter Estremo is the area manager of Barefoot Wine, and on April 26, hell be leading Team Barefoot as they strip off their shoes and head to San Diego to tackle Walk MS, a five kilometer walk to raise money for Multiple Sclerosis.
Estremos 50-person barefoot brigade hopes to raise $15,000, and, with a booth serving champagne cocktails and maybe even a foot masseuse, his wine warriors will live it up after the charity trot.
Estremo also has plans to paint his feet purple to match the wine brands logo, but hes not putting his foot down on the barefoot rule.
He says, Flip flops are acceptable. I dont want to make anyones feet bleed.
Estremos mom and aunt, who both have MS, will join him on the walk, though he isnt making them take off their shoes.
For more info, go to barefootwine.com.
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