Just ask eco-hunk David de Rothschild, author of The Live Earth Global Warming Survival Guide (Melcher Media), who was recently named among People magazines Lean, Green, Sexy Machines.
By day his ecological efforts help the planet, but by night, de Rothschild believes his looks may be having a negative environmental effect.
Says de Rothschild, Im on fire! Im heating the planet up!
But the global hottie admits looking good can also save the earth.
De Rothschild says, I think eco-chic is a huge new arena that is creating new jobs and providing better businesses with more environmentally-friendly products.
And being a stylish ecologist while preventing global warming may just be the new cool thing to do.
As he puts it, There are so many green brands to choose from, even Wal-Mart has an organic clothing range now.
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