At least thats the tune being sung by branding expert Eric Swartz who compiled the best jingles list by surveying ad industry insiders.
The Oscar Mayer Jingle beat out Alka Seltzers Plop Plop Fizz Fizz, and State Farm Insurances Like A Good Neighbor, State Farm is there.
More than 30 jingles made the list, mostly from the 60s and 70s and Swartz says thats because there were some great musicians in the jingle industry back then, including Barry Manilow.
The complete list appears at www.taglineguru.com but Swartz warns that once people remember all the songs they wont be able to get them out of their heads.
(Contact numbers available only to subscribing media or trial media users. You can request samples at the Wireless Flash web site.)
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