Tuesday, September 11, 2007

Crossdresser Has Something To Conceal

LOS ANGELES (Wireless Flash - FlashNews) – The newest face for a New Jersey-based cosmetics company has something to conceal.

That’s because Gina Lance, Editor-in-Chief of transgender lifestyle website tglife.com, is the new spokesperson for Smart Cover Cosmetics’ line of concealers, which she uses to conceal her own beard as the only crossdressing male product endorser.

She says, “It’s very exciting to represent the crossdressing community. I’m just a regular guy who wears a dress.”

And according to Lance, this endorsement deal shows America’s growing tolerance towards the transgendered community.

Says Lance: “It shows that times have changed a lot in the last 10 years, and crossdressers are more culturally accepted.”

Lance hopes to reach the transgendered market through appearances at crossdresser conventions around the U.S., but doesn’t want to limit the product’s reach to only the transgendered.

She says, “The concealer is for all men who want to cover up a blemish. It’s for any man with something to conceal.”

(Contact numbers available only to subscribing media or trial media users. You can request samples at the Wireless Flash web site.)
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