First, Entertainment Tonight correspondent Vanessa Minnillo hooked up with Nick Lachey and earned the ire of her bosses for her public displays of affection with him.
Now comes word that Access Hollywood correspondent Maria Menounos is dating Vin Diesel.
But those relationships could be line-crossing, says journalism ethic expert Gary Hill, who co-chairs the ethics committee for the Society of Professional Journalists.
He says that journalists have a duty to act independently and stay free of associations that can compromise or damage their credibility.
Minnillo has done special features on Lachey since they started dating including a piece detailing Lacheys video for Whats Left Of Me but Hill says once an entertainment journalist establishes a relationship with a celebrity, they shouldnt be reporting on him or her because there is a bias.
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