Dr. Don Powell who prefers to be called Dr. Cliche has just come out with his list of the top ten Super Bowl cliches and says No. 1 is easily, Theyre the best team weve played so far, which beats out We need to play our best game of the year by a nose.
Other cliches sure to be spouted this week include, We have the utmost respect for (fill in opponent) and, The team with the fewest turnovers will win.
You may find the cliches annoying and trite, but Dr. Powell sees them as verbal comfort foods that allow sports fans to communicate in a secret language.
But they also serve as an important tool for the players of the Pittsburgh Steelers and Seattle Seahawks by allowing them to be quoted without inflaming the opposition.
Journalists also benefit as well, especially those who get to hype the game by saying, Its a great match up.
(Contact numbers available only to subscribing media or trial media users. You can request samples at the Wireless Flash web site.)
Copyright © 2006 Wireless Flash News Inc. All rights reserved. Wireless Flash® and FlashNews® are registered trademarks of Wireless Flash News Inc.