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Jamie Oliver Wants To Piss Off Parents

Jamie wants parents to get

Jamie wants parents to get "...pissed off..." over junk food

Thursday, March 25, 2010 17:13 GMT

NEW YORK (Wireless Flash - FlashNews) – Chef Jamie Oliver is on a mission to piss off every parent in America.

The chef hopes to wake people up to the realities of childhood obesity through his TV show, Jamie Oliver's Food Revolution, premiering tomorrow (Mar. 26) on ABC, where he visits Huntington, West Virginia – the unhealthiest city in America – and tries to change the way kids eat.

Oliver hopes the harsh look at the junk kids are fed in school really “gets parents pissed off.”

Once provoked, they may finally have the guts to campaign for changes on school menus and battle the epidemic that’s killing their kids.

Oliver says “verbalizing” is the key to change.

If no one speaks up, processed crap will remain the norm at cafeterias, so parents must demand healthier options.

While he’s “not pretending to be bloody Superman,” Oliver believes it’s his duty to save Americans from obesity by continuing his crusade against junk food that first began in British schools.