Wednesday, January 14, 2009

WWE Superstar Invests In ‘Anti-Energy’ Drink

NEW YORK (Wireless Flash - FlashNews) – Wrestling superstar John Layfield is banking on the latest craze in beverages: “Relaxation drinks,” not energy drinks.

Layfield, a longtime WWE champion, is also a savvy businessman, and his company, Layfield Distribution, has just begun distributing an anti-energy drink called “drank.”

Drank is a New Age beverage made from all-natural ingredients meant to calm and relax the mind and body.

It’s the antithesis of the typical energy drink, and Layfield believes it’s the future of functional beverages.

He uses it to de-stress after intense workouts or wrestling matches and assures that it “brings you down a notch.”

Layfield says relaxation drinks are the “next frontier in beverages,” which is why he’s investing in the up-and- coming niche.

In fact, he’s so confident in “drank,” he may even rely on the calming potion when it’s time for him to fight in the ring.

He jokes that he’ll slip “drank” into his opponents’ waters before a match, which will knock them out before he does.

He laughs, “It’s a viable strategy!”

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