Tuesday, July 5, 2005

Who Wants To Smell Like New York’s Meatpacking District?

NEW YORK (Wireless Flash - FlashNews) – A New York-based fragrance boutique is marking its territory – literally.

Each of the 25 scents made by Bond No. 9 correspond to a different district of the island of Manhattan, including Chinatown, Little Italy and Central Park.

Founder Laurice Rahme develops the fragrances by sending perfume experts on assignment to take a whiff of a neighborhood and then captures the essence in a bottle.

Examples? The waterfront Wall Street area is sprinkled with marine smells like sea kelp and ambergris, while Gramercy Park has notes of fresh greens and ivy.

However, there are some scents of the Big Apple that shouldn’t be distilled in a bottle. For instance, Rahme says she will never make a scent for the trendy Meatpacking District because, “it doesn’t smell good over there.”

She’d much rather inhale the scent of her upcoming release, Hamptons, which combines the smell of the sea with potato fields.

(Contact numbers available only to subscribing media or trial media users. You can request samples at the Wireless Flash web site.)
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