Thursday, September 4, 2008

Breakfast Becomes A ‘Cereal’ Experience

PHOENIX (Wireless Flash - FlashNews) – It may sound like a dream, but eating a crunchy breakfast all day long is now a “cereality.”

Those too lazy to fix themselves a bowl of cereal in the morning can now have it served to them by pajama-clad cooks at Cereality, a small chain of restaurants that only serves delicious cereal combos.

Cereality offers 30 different cereals, ranging from healthy, organic ones to sugary kid favorites, like Captain Crunch and Lucky Charms.

Diners can even dress up their breakfast any way they like with any of the 30 toppings available, including fresh fruit, marshmallows, and chocolate syrup.

Cereality president Jordan Levine says cereal is “just so easy to sell,” because everyone loves it, and not just for breakfast.

He explains, “The store is busier late at night. People come in after hitting the bars. It’s comfort food and hangover food.”

The eatery even makes Saturday mornings an event with discounts given to those who come in their PJs and cartoons playing all day on their TVs.

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