For the last seven years, BondageRadio.com has been supplying news, talk and music hits to kinksters around the world.
Station owner Paul Coates says the online station hits a unique demographic of fetishists, many of whom he says live in rural areas where there arent many dominants and submissives.
As you might expect, S&M themed songs like Chains or Whip It are part of the playlist but the disc jockeys also have their own personalities.
One of the most popular disc jockeys is Rolling Thunder, a dominant who plays country songs with a submissive slant like Stand By Your Man.
Another show features two dance disc jockeys named Sweet and Groove, who act out a master- slave relationship on the air.
Coates claims BondageRadio is the first fetish-oriented radio station in the world and figures its also the best because, as he puts it, seven competing stations have started since we did and weve beaten them all.
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