WILLIAMSBURG, Va. (Wireless Flash - FlashNews) Those long-tongued frogs that sell Budweiser beer may croak permanently if an activist group has its way.
The Marin Institute For the Prevention of Alcohol and Other Drug Problems claims the humorous frogs are glamorizing alcohol and are tempting underage kids into drinking 495 million bottles of Budweiser each year.
The group plans on attending the Anheuser-Busch annual stockholders meeting tomorrow (Apr. 22) to ask the brewing giant to stop using cartoon characters to sell beer.
Its doubtful the request will have an effect.
A Budweiser spokesperson says the Marin Institute has been trying to censor beer ads for the past 10 years and for the same reason cartoonish characters in ads.
Statistics show teen drinking has actually decreased since Budweiser started using cute characters in 1987.
CONTACT: Hilary Abramson (Marin Institute); San Rafael, CA; (415) ***-****,
ext. 3125; John Dougherty (Anheuser-Busch); arrange thru Carol Clark; St. Louis,
MO; (314) ***-****
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